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Exploring how innovation strategies at time of crisis influence performance: a cluster analysis perspective

机译:探索危机时的创新策略如何影响绩效:聚类分析

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摘要

This paper analyzes the connection between innovation activities of companies – implemented before crisis – and their performance – measured at time of crisis. The companies listed in the STAR Market Segment of the Italian Stock Exchange are analyzed. Innovation is measured through the level of investments in total tangible and intangible fixed assets in 2006–2007, while performance is captured through growth – expressed by variations of sales, total assets and employees – profitability – through ROI or ROS – and productivity – through asset turnover or sales per employee in the period 2008–2010. The variables of interest are analyzed and compared through statistical techniques and by adopting cluster analysis. In particular, a Voronoi tessellation is also implemented in a varying centroids framework. In accord with a large part of the literature, we find that the behaviour of the performance of the companies is not univocal when they innovate.
机译:本文分析了在危机发生之前实施的公司创新活动与在危机发生时衡量的绩效之间的联系。分析了在意大利证券交易所STAR市场细分市场中上市的公司。创新是通过2006-2007年有形和无形固定资产总额的投资水平来衡量的,而绩效是通过增长来体现的-通过销售,总资产和员工的变化来表示-盈利能力-通过ROI或ROS-和生产力-通过资产2008-2010年期间的营业额或每名员工的销售额。通过统计技术和采用聚类分析对感兴趣的变量进行分析和比较。特别是,Voronoi细分也以不同的质心框架实现。与大量文献一致的是,我们发现公司进行创新时,其绩效表现并不是明确的。

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